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Mailchimp is an email marketing platform that helps you manage your mailing lists, create custom email templates, and nurture and automate your entire marketing campaigns.

More Details

Mailchimp puts your audience first, so you can send promotional emails and automated messages, build targeted ad campaigns, create landing pages, send postcards, make reporting and analytics easier, and sell online.

Mr. Free Tools' Freemium Score
Total Score

Tool ID

Free Features Highlights

  • Contact Profiles
  • Mailchimp Mobile App
  • Audience Dashboard
  • Surveys
  • Campaign Engagement
  • Purchase Behavior
  • Landing Pages
  • Facebook & Instagram Ads
  • Social Posting
  • Marketing Calendar
  • Personalized Product Recommendations
  • Integrations with over 200+ apps
Limitations Highlights
  • 1 seat
  • Up to 2,000 contacts
  • Monthly email send limit is 10,000 sends (daily limit of 2,000).
  • 1 audience included
  • Mailchimp Branding
  • Email Scheduling
  • Customer Journey Builder
  • A/B Testing
  • Email Support: only first 30 days

Mr. Free Tools’ Freemium Score

Since companies release their freemium products with restrictions, this score helps you quickly identify how useful this tool is, despite its limitations.

  • Features: rates the number of features and their restrictions compared to the paid plan.
  • Usage: rates how limited the usage is (limited number of users, monthly credits, etc.)
  • Support: rates how restricted the access to customer service is compared to the paid plan. (response time, and communication channels: forum, email, chat, or phone call)
  • Uniqueness: rates how common the tool is in the freebies world. The more unique the tool is, the fewer free decent alternatives it has.
  • Solution: rates how much the tool, with all its limitations, succeeds in solving the problem it intends to solve.


Please note that our score applies only to the free version of the tool and not the paid version.

How do we calculate the freemium score? Click Here.