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Paid Search Acronyms & Terminology

Paid Search Acronyms & Terminology by PPC Hero created a comprehensive list of paid search acronyms and terminology associated with this ever-changing industry.

60,000+ Display Placement Exclusions

Lunio offers a huge list of Of 60,000+ Display Placement Exclusions that can help you protect your brand, avoid irrelevant websites, reduce ad fraud, and improve your ROI.

102 Google Ads Scripts

102 Google Ads Scripts to Improve Your PPC Ads Performance - is a curated list of scripts by Lunio on different categories like ad management, account management, analytics, alerts, reporting, and more.

Google Ads Performance Grader

Google Ads Performance Grader offers deep insights, actionable next steps, and an overall account grade to help you understand what’s working and what to improve in your Google ads campaign.

PPC Keyword Wrapper

PPC Keyword Wrapper for Google & Bing Ads is a browser extension that helps you save time by adding square brackets (exact), quotation marks (phrase), and pluses (broad modified) to your keywords.

Captivise

Captivise is a Bid Automation for Google AdWords that helps you achieve maximum profitability using bidding with the right keywords.