Photo by Liza Summer from Pexels
What is WooCommerce?
WooCommerce is a free plugin that helps you to create an online store using WordPress.
The WooCommerce plugin turns your WordPress website into a fully functional e-commerce store with just a few clicks.
Since it was launched back in 2011, WooCommerce has become the most popular e-commerce platform for successful merchants and dropshipping businesses:
WooCommerce powers around 28% of the top 1 million e-commerce stores.
WooCommerce Dropshipping Pros & Cons
Before we get to the tutorial, it’s important that you know the pros and cons of WooCommerce.
There are plenty of reasons why it’s so popular, but there are also some significant disadvantages you should know about.
Pros of WooCommerce
It’s Free
This is a big plus point. While Shopify will set you back $29 per month for a basic plan, WooCommerce is free.
There are no upfront costs and no monthly subscriptions.
You get complete access to all features for free. That’s unbelievable value.
Highly Customizable
There are thousands of free and paid WordPress themes that you can use to create your WooCommerce store.
Once you’ve chosen a theme, you can customize everything. You can change the fonts, headers, product pages, checkout, and more using a page builder like Elementor.
If you know basic coding skills, you can make even more customizations to your store.
Large Online Community
WooCommerce is an open-source plugin. There is a huge, engaged community of users and developers online that can help you if you have any issues with the platform.
You’ll find guides, forums, and tutorials to help you do anything from customizing your checkout page to calculating and adding tax to customer orders.
Extensive Payment Gateway Support
You can add all major payment gateways to your site with just a few clicks. PayPal, Stripe, and Square all integrate seamlessly with WooCommerce.
If you want to accept crypto payments, you can easily add a plugin to your site and take Bitcoin and other coin payments.
Simple Reporting
WooCommerce makes it super easy to see the performance of your dropshipping store.
The plugin has ditched its old Reports section for a more in-depth and intuitive WooCommerce Analytics section.
The most important metrics are shown in the customizable dashboard, with multiple reports you can dig into for more data.
You can filter and segment reports and download all data to CSV.
